KPI Data

Track essential performance metrics that reveal your app’s growth and optimization success.

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KPI Data

KPI Data

Track essential performance metrics that reveal your app’s growth and optimization success.

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User Engagement Metrics

This section tracks daily active users (DAU), monthly active users (MAU), retention rate, churn rate, and average session duration. These insights reveal how often users return, how long they stay, and how loyal they are, helping you measure true engagement and spot opportunities to boost user stickiness.

Monetization & Growth Metrics

Here you’ll find user acquisition cost (UAC), lifetime value (LTV), and average revenue per user (ARPU). These financial KPIs show whether your marketing investments are paying off, how much each user contributes over time, and how profitable your app really is.

User Sentiment & Quality Metrics

This section highlights total reviews and average score as KPIs, giving you a direct measure of user satisfaction and app quality. By tracking review volume and ratings together, you can quickly identify strengths, detect issues, and align product updates with user expectations.

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